Omni-Commerce Strategy

The commercial environment is dynamic and complex, merging your business strategy, brand and consumer strategy and marketing communications efforts with those of your retail partners and determining how your company should best be expressed in an Omni-Channel environment in order to deliver against revenue and growth targets. Our focus is how to improve consumer experience, sales and share in a holistic Omni-Channel strategy considering off-line sales, eCommerce, DTC, last mile.

All traditional and non-traditional avenues for growth should be evaluated when considering your business strategy in the current cultural, retailer and consumer context

Redefining go-to market strategy

Launching a new distribution channel

Growing the eCommerce business while also driving off-line sales

Partnering with retailers or other brands to efficiently penetrate a specific target audience

Typical Engagement

Go to Market Strategy

Channel strategy

Ecommerce road map model and strategy

DTC- Direct to Consumer

Omni-Channel commerce

Shopper marketing

Partnerships/ Cross- promotions /Licensing

Sales Enablement

Define the right go-to market omni-channel strategy and execution including eCommerce roll out or optimization. Support consumer and shopper communication across channels as well as strengthen commercial partners